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Get a Free Preliminary Assessment of Your Google Ads or Merchant Center Case

Answer five questions about your suspension or disapproval. Get an instant preliminary assessment showing which policy probably applies, whether the case looks winnable, and what the realistic path forward looks like. The full diagnosis follows within one business day.

This tool gives you an educated preliminary read, not a final answer. Every case still needs a manual review to be accurate. The instant assessment gives you direction. The manual diagnosis confirms it.

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Why We Built This

Most Google Ads and Merchant Center advertisers who get suspended do one of three things in the first 24 hours: they panic and submit a generic appeal, they search the internet and follow advice that does not match their specific policy, or they pay an agency that does not actually understand the policy that hit them.

All three paths often make the case harder to win.

This tool gives you a fast preliminary read on your situation so you make better decisions about what to do next. The assessment is honest. If your case looks unwinnable, the tool tells you that. If your case looks straightforward, the tool tells you that too. If the case is complex enough that a real diagnosis is needed before any verdict makes sense, the tool says so and routes you to the manual follow-up.

Tell us about your case

5 questions, about 2 minutes.

Question 1 of 5

Which platform is affected?

Where did the suspension or disapproval come from?

Which policy did Google name in your notice?

Look at the suspension or disapproval email from Google. It usually names a specific policy in the subject line or the first paragraph. Pick the closest match.

What is the current status of your account?

Where does the case stand right now?

Is there any relevant history we should know about?

Pick whichever applies. Multiple selections allowed.

One last question — be honest with yourself on this one.

Which of these best describes your business? The honest answer matters because some categories cannot win on appeal regardless of what we do.

What This Tool Cannot Do

We built this tool to be useful, but it is honest about its limits. A real diagnosis requires:

  • Reading the actual suspension or disapproval notice from Google (which often contains specific details the tool cannot infer from your selections)
  • Reviewing the actual website, ad copy, and landing pages
  • Checking the account's history, payment methods, and any cross-account linkages
  • Understanding the specific industry context for businesses in heavily-enforced verticals

This tool cannot do any of those. It gives you an educated preliminary read based on patterns. The manual diagnosis confirms or corrects the preliminary read.

If the tool says your case looks winnable, that is a probability statement based on the answers you gave. It is not a guarantee. We can only confirm a real verdict after looking at the case directly.

If the tool says your case is unlikely to succeed, take that seriously but do not treat it as final. We have seen cases marked as Verdict D by self-assessments turn out to be misclassified false positives or inherited-site cases with stronger appeals than the visitor realized. The manual diagnosis catches these.

Common Questions About This Tool

Is the assessment really free?

Yes. The questionnaire is free and the follow-up manual diagnosis is free. We only charge after we have reviewed your case in detail, sent you a quote, and you have accepted the quote in writing.

How accurate is the preliminary assessment?

The assessment uses a decision tree built from real patterns in Google Ads and Merchant Center enforcement. It gets the right preliminary read on most cases, but it cannot replace a human diagnosis. The accuracy varies by policy. Technical policies (Destination Issues, Compromised Site) get more accurate preliminary reads than judgment-heavy policies (Misrepresentation, Counterfeit Goods).

What if my answers do not fit any of the options exactly?

Pick the closest match and add detail in the manual diagnosis form at the end. The tool is calibrated to handle imperfect matches at the questionnaire stage and the manual diagnosis corrects any misclassification.

Why are some policies marked "egregious" and others not?

The egregious classification comes directly from Google's policy text. Google uses the term for the policies they consider most serious, which carry immediate suspension without prior warning and reinstatement only in compelling circumstances. Egregious-tier policies include Unacceptable Business Practices, Coordinated Deceptive Practices, Counterfeit Goods, all Merchant Center Misrepresentation sub-policies, and others. Standard-tier policies have normal appeal processes.

My case got Verdict D (unlikely to succeed). Is there anything I can do?

Yes. Verdict D does not always mean the case is dead. Some Verdict D outcomes are misclassifications by this self-service tool. Others are accurate reads of cases where the realistic path forward involves changing the business model rather than appealing the suspension. The manual diagnosis tells you specifically which category your case is in and what the honest options are.

Can I retake the questionnaire?

Yes. Refresh the page to start over. If you realize you picked a wrong answer halfway through, you can use the back arrows to revise.

Do you save my answers if I do not submit the manual diagnosis form?

No. The questionnaire answers are only sent to us if you submit the manual diagnosis form at the end. If you complete the questionnaire and leave without submitting, the answers do not reach us and are not stored beyond your browser session.

Will the manual diagnosis tell me something different from this tool?

Sometimes. The preliminary assessment uses patterns. The manual diagnosis uses your specific suspension notice and website. The two usually align on the policy identification but the manual diagnosis is more accurate on the verdict and the specific corrective actions needed.

Is this AI?

No. The tool is a decision tree built from real Google Ads and Merchant Center enforcement patterns. Every output is generated by deterministic logic based on your answers, not by a language model that could hallucinate policy details. We use deterministic logic specifically to avoid the risk of an AI giving confidently wrong policy advice to someone in a vulnerable situation.

Why We Built It This Way

Most "free diagnosis" tools on the internet are lead magnets disguised as help. They ask a couple of questions, generate a generic "you need professional help" output, and capture your email for a sales sequence.

This tool is different in three ways:

The output is honest

If your case looks unwinnable, the tool says so. If your case looks easy, the tool says that too. We would rather lose a sale than mislead a visitor into expensive work that will not succeed.

The logic is deterministic

We deliberately did not build this with AI because AI can confidently invent policy details that do not exist. The decision tree behind this tool is based on real patterns in Google Ads and Merchant Center enforcement, not on a language model guessing at policy nuances.

The follow-up is real

The manual diagnosis is not a sales call. It is a written analysis of your actual case, delivered within one business day, with a realistic verdict. Free regardless of whether you hire us afterward.

Ready to Start?

Five questions. About two minutes. Honest preliminary read of your case, with the full manual diagnosis available if you want it.

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